We are family We are family

These are the people now having an impact on HUG’s success story

We are HUG

Bakery in Willisau
Stefan Bakery in Willisau
Packaging
Kimete Packaging
Biscuits and waffles in the bakery
Karin Biscuits and waffles in the bakery
Sales team
Christian Sales team
Bakery in Willisau
Zaklina Bakery in Willisau
Production management
Christian Production management
Crackers and Tartelettes in the bakery
Marco Crackers and Tartelettes in the bakery
Biscuits and waffles in the bakery
René Biscuits and waffles in the bakery
Process and packaging technology
Andreas Process and packaging technology
Expedition
Andre Expedition
Sales and Retail Switzerland
Pia Sales and Retail Switzerland
Quality management
Daniel Quality management
Production scheduling
Matthias Production scheduling
Biscuits and waffles in the bakery
Alen Biscuits and waffles in the bakery
Crackers and Tartelettes in the bakery
René Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Dirk Crackers and Tartelettes in the bakery
Production management
Erich Production management
Packaging
Carlos Packaging
Sales and Retail Switzerland
Heidi Sales and Retail Switzerland
Packaging
Szilvia Packaging
Packaging
Nedime Packaging
IT
Stefan IT
Crackers and Tartelettes in the bakery
Reto Crackers and Tartelettes in the bakery
Biscuits and waffles in the bakery
Bashkim Biscuits and waffles in the bakery
Production management
Christian Production management
Technical projects / Real estate
Erika Technical projects / Real estate
Biscuits and waffles in the bakery
René Biscuits and waffles in the bakery
Sales team
Jürg Sales team
Biscuits and waffles in the bakery
Nefrus Biscuits and waffles in the bakery
Sales and Retail Switzerland
Aisha Sales and Retail Switzerland
Crackers and Tartelettes in the bakery
Sonja Crackers and Tartelettes in the bakery
Food service
Chantal Food service
Crackers and Tartelettes in the bakery
Marina Crackers and Tartelettes in the bakery
Technical services
Peter Technical services
Sales team
Pascal Sales team
Technical services
Walter-Armin Technical services
Crackers and Tartelettes in the bakery
Sasa Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Nehat Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Dirk Crackers and Tartelettes in the bakery
Human Resources
Janine Human Resources
Technical services
Anton Technical services
Technical projects / Real estate
Erika Technical projects / Real estate
Human Resources
Claudia Human Resources
Consumer Marketing
Jean-Luc Consumer Marketing
Technical services
Peter Technical services
Biscuits and waffles in the bakery
Giulio Biscuits and waffles in the bakery
Crackers and Tartelettes in the bakery
Thomas Crackers and Tartelettes in the bakery
Expedition
Sibylle Expedition
Sales and Retail Switzerland
Evi Sales and Retail Switzerland
Front desk
Antonia Front desk
Biscuits and waffles in the bakery
Valbona Biscuits and waffles in the bakery
Purchase
Mandy Purchase
Consumer Marketing
Dana Consumer Marketing
Sales and Retail Switzerland
Pia Sales and Retail Switzerland
Packaging
Hidajet Packaging
Biscuits and waffles in the bakery
Jeayakanthan Biscuits and waffles in the bakery
Expedition
Corinne Expedition
Human Resources
Vera Human Resources
Crackers and Tartelettes in the bakery
Marco Crackers and Tartelettes in the bakery
Food service
Janine Food service
Expedition
Hans Expedition
Biscuits and waffles in the bakery
Karin Biscuits and waffles in the bakery
Crackers and Tartelettes in the bakery
Jessica Crackers and Tartelettes in the bakery
Biscuits and waffles in the bakery
Alen Biscuits and waffles in the bakery
Sales team
Christian Sales team
Packaging
Skendije Packaging
Crackers and Tartelettes in the bakery
Hana Crackers and Tartelettes in the bakery
Sales and Retail Switzerland
Ursula Sales and Retail Switzerland
Production management
Erich Production management
Bakery in Willisau
Stefan Bakery in Willisau
AVOR
Robert AVOR
Technical services
Franz Technical services
Biscuits and waffles in the bakery
Shokry Biscuits and waffles in the bakery
Packaging
Elmije Packaging
Sales and Retail Switzerland
Andrea Sales and Retail Switzerland
Trainee
Estela Trainee
Crackers and Tartelettes in the bakery
Miradije Crackers and Tartelettes in the bakery
Technical projects / Real estate
Erika Technical projects / Real estate
Front desk
Antonia Front desk
Biscuits and waffles in the bakery
Karin Biscuits and waffles in the bakery
Sales and Retail Export
Petra Sales and Retail Export
Packaging
Gzime Packaging
Biscuits and waffles in the bakery
Drita Biscuits and waffles in the bakery
Production management
Betime Production management
Front desk
Käthy Front desk
Sales and Retail Switzerland
Evi Sales and Retail Switzerland
Biscuits and waffles in the bakery
René Biscuits and waffles in the bakery
Crackers and Tartelettes in the bakery
Branisa Crackers and Tartelettes in the bakery
Packaging
Hidajet Packaging
Packaging
Serap Packaging

Management team

  • Management
  • Board of Directors
  • HUG Family
Anna Hug

Anna Hug

Co-Director Markets
“
My mission is to make customers happy, to ensure our production preserves our naturel resources and to keep up our HUG culture.

Anna Hug

Co-Director Markets

Marianne Wüthrich

Marianne Wüthrich

Co-Director Operations
“
It is with great pleasure that I have been committed to a successful family HUG for years.

Marianne Wüthrich

Co-Director Operations

Fabian Hug

Fabian Hug

Head of Development and Quality Management
“
I look forward to contributing to the human, entrepreneurial and caring design of the HUG Family for the 5th generation.

Fabian Hug

Head of Development and Quality Management

Markus Schröter

Markus Schröter

Head of Finances and Accounting
“
HUG's caring and entrepreneurial culture is contagious. I work with great pleasure and conviction every day to help achieve our goals.

Markus Schröter

Head of Finances and Accounting

Stephan Huber

Stephan Huber

Head of Retail
“
I take great pleasure in ensuring that our consumers enjoy the tasty and innovative bakery specialties of the HUG, DAR-VIDA and Wernli brands.

Stephan Huber

Head of Retail

Philipp Schmidlin

Philipp Schmidlin

Head of Food Service
“
I would like to contribute to the enthusiasm and inspiration experienced by customers in the catering sector around the world, through baked goods of excellent quality and flexible solutions adapted to all times of the day.

Philipp Schmidlin

Head of Food Service

+41 41 499 76 10
Ivo Signer

Ivo Signer

Head of Production
“
I am enthusiastic about our products, our state-of-the-art bakery technology and our human, entrepreneurial and caring culture. This is what motivates me.

Ivo Signer

Head of Production

Thomas Gisler

Thomas Gisler

Head of Supply Chain
“
Human relations and cooperation, entrepreneurial decisions and a caring execution, this is my motivation day by day. You can take it literally.

Thomas Gisler

Head of Supply Chain

Andreas Hug

Andreas Hug

Chairman of the Administrative Board
“
I represent the 4th generation, and being able to carry on the work of my predecessors is what fascinates me.

Andreas Hug

Chairman of the Administrative Board

Anna Hug

Anna Hug

Co-Director Markets
“
My mission is to make customers happy, to ensure our production preserves our naturel resources and to keep up our HUG culture.

Anna Hug

Co-Director Markets

Alexandra Post Quillet

Alexandra Post Quillet

Member of the Administrative Board
“
A Chocoly and a glass of milk, a DAR-VIDA and an apple for a healthy break, a HUG Bâton aux noisettes with an espresso at 2 p.m. Contributing to the success of these brands, which have been bringing a touch of sweetness to our daily lives for so many years, is a real pleasure.

Alexandra Post Quillet

Member of the Administrative Board

Martin Scherrer

Martin Scherrer

Member of the Administrative Board
“
Right from day one, the entire HUG team has been human, entrepreneurial and caring towards me. Besides, I simply cannot resist a Petit Coeur.

Martin Scherrer

Member of the Administrative Board

Ueli Moser

Ueli Moser

Member of the Administrative Board
“
Three strong brands, a committed and motivated team, a family of entrepreneurs with an exemplary character: it is such a pleasure to be actively involved in this adventure!

Ueli Moser

Member of the Administrative Board

Werner Hug

Werner Hug

“
I grew up with HUG, I am simply part of the Family.

Werner Hug

Andreas Hug

Andreas Hug

Chairman of the Administrative Board
“
I represent the 4th generation, and being able to carry on the work of my predecessors is what fascinates me.

Andreas Hug

Chairman of the Administrative Board

Anna Hug

Anna Hug

Co-Director Markets
“
My mission is to make customers happy, to ensure our production preserves our naturel resources and to keep up our HUG culture.

Anna Hug

Co-Director Markets

Fabian Hug

Fabian Hug

Head of Development and Quality Management
“
I look forward to contributing to the human, entrepreneurial and caring design of the HUG Family for the 5th generation.

Fabian Hug

Head of Development and Quality Management

Find out more about the HUG Family

About us

About us

Learn more
Sustainability

Sustainability

Learn more
History

History

Learn more
TRADITION
SINCE 1877

HUG Family

Über uns Sustainability The people History Working for HUG

Contact

Advice & sales Media General requests

Shopping

Chnusper shop Ringli shop Chnusper-Laden Online Wernli-Shop Corporate customers

Part of the family

HUG
HUG Food Service
Wernli
DAR-VIDA
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