We are family

These are the people now having an impact on HUG’s success story

We are HUG

Technical services
Josef Technical services
Human Resources
Teuta Human Resources
Food service
Claudia Food service
Sales and Retail Switzerland
Jasmin Sales and Retail Switzerland
Expedition
Bruno Expedition
Crackers and Tartelettes in the bakery
Fernanda Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Marina Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Sasa Crackers and Tartelettes in the bakery
Packaging
Antonella Packaging
Biscuits and waffles in the bakery
Karin Biscuits and waffles in the bakery
Crackers and Tartelettes in the bakery
Reto Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Verica Crackers and Tartelettes in the bakery
Packaging
Nedime Packaging
Biscuits and waffles in the bakery
René Biscuits and waffles in the bakery
Bakery in Willisau
Cornelia Bakery in Willisau
Crackers and Tartelettes in the bakery
Ilija Crackers and Tartelettes in the bakery
Consumer Marketing
Rahel Consumer Marketing
Crackers and Tartelettes in the bakery
Patrick Crackers and Tartelettes in the bakery
Packaging
Teuta Packaging
Packaging
Aparecida Packaging
Production scheduling
Laurence Production scheduling
Technical projects / Real estate
Ivan Technical projects / Real estate
Crackers and Tartelettes in the bakery
Verica Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Patrick Crackers and Tartelettes in the bakery
Packaging
Huelya Packaging
IT
Marianne IT
Food service
Claudia Food service
Human Resources
Claudia Human Resources
Crackers and Tartelettes in the bakery
Imer Crackers and Tartelettes in the bakery
Biscuits and waffles in the bakery
Liridona Biscuits and waffles in the bakery
Crackers and Tartelettes in the bakery
Maria Crackers and Tartelettes in the bakery
Sales and Retail Switzerland
Venera Sales and Retail Switzerland
Technical services
Pashk Technical services
Biscuits and waffles in the bakery
Aleksander Biscuits and waffles in the bakery
Sales and Retail Switzerland
Hanspeter Sales and Retail Switzerland
Packaging
Olivia Packaging
Expedition
Bruno Expedition
AVOR
Martin AVOR
Crackers and Tartelettes in the bakery
René Crackers and Tartelettes in the bakery
Biscuits and waffles in the bakery
Valbona Biscuits and waffles in the bakery
Sales team
Fabienne Sales team
Crackers and Tartelettes in the bakery
Sasa Crackers and Tartelettes in the bakery
Packaging
Emine Packaging
Crackers and Tartelettes in the bakery
Muhammad Asim Crackers and Tartelettes in the bakery
Logistics of production
Josef Logistics of production
Logistics of production
Josef Logistics of production
Crackers and Tartelettes in the bakery
Priska Crackers and Tartelettes in the bakery
Sales team
Jürg Sales team
Packaging
Mara Packaging
Packaging
Rezzan Packaging
Consumer Marketing
Maya Consumer Marketing
Packaging
Emine Packaging
Biscuits and waffles in the bakery
Lara Biscuits and waffles in the bakery
Trainee
Luana Trainee
Crackers and Tartelettes in the bakery
Miradije Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Scipe Crackers and Tartelettes in the bakery
Packaging
Skendije Packaging
Front desk
Antonia Front desk
Packaging
Leah Packaging
Technical services
Juri Technical services
Crackers and Tartelettes in the bakery
Sonja Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Federica Crackers and Tartelettes in the bakery
Technical services
Walter-Armin Technical services
Expedition
Corinne Expedition
Crackers and Tartelettes in the bakery
Esma Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Valbon Crackers and Tartelettes in the bakery
Sales and Retail Switzerland
Jasmin Sales and Retail Switzerland
Sales and Retail Switzerland
Andrea Sales and Retail Switzerland
Biscuits and waffles in the bakery
René Biscuits and waffles in the bakery
Crackers and Tartelettes in the bakery
Maria-Carmen Crackers and Tartelettes in the bakery
Process and packaging technology
Andreas Process and packaging technology
Crackers and Tartelettes in the bakery
Patrizia Crackers and Tartelettes in the bakery
Front desk
Antonia Front desk
Biscuits and waffles in the bakery
Karin Biscuits and waffles in the bakery
Process and packaging technology
Angela Process and packaging technology
Biscuits and waffles in the bakery
Carlo Biscuits and waffles in the bakery
Packaging
Elmije Packaging
Biscuits and waffles in the bakery
Masud Biscuits and waffles in the bakery
Quality management
Ursula Quality management
Crackers and Tartelettes in the bakery
Burime Crackers and Tartelettes in the bakery
IT
Daniela IT
Packaging
Selma Packaging
Biscuits and waffles in the bakery
Patrick Biscuits and waffles in the bakery
Crackers and Tartelettes in the bakery
Isabel Crackers and Tartelettes in the bakery
Packaging
Porntip Packaging
Crackers and Tartelettes in the bakery
Burime Crackers and Tartelettes in the bakery
AVOR
Martin AVOR
Technical services
Adrian Technical services
Biscuits and waffles in the bakery
Patrick Biscuits and waffles in the bakery
Purchase
Anita Purchase

Management team

  • Management
  • Board of Directors
  • HUG Family

Anna Hug

Co-Director Markets
“
My mission is to make customers happy, to ensure our production preserves our naturel resources and to keep up our HUG culture.

Anna Hug

Co-Director Markets

Marianne Wüthrich

Co-Director Operations
“
It is with great pleasure that I have been committed to a successful family HUG for years.

Marianne Wüthrich

Co-Director Operations

Fabian Hug

Head of Development and Quality Management
“
I look forward to contributing to the human, entrepreneurial and caring design of the HUG Family for the 5th generation.

Fabian Hug

Head of Development and Quality Management

Bruno Winiger

Head of Retail
“
With the support of my team, I tackle challenges posed by the market with an entrepreneurial bent and flair.

Bruno Winiger

Head of Retail

Ivo Signer

Head of Production
“
I am enthusiastic about our products, our state-of-the-art bakery technology and our human, entrepreneurial and caring culture. This is what motivates me.

Ivo Signer

Head of Production

Markus Schröter

Head of Finances and Accounting
“
HUG's caring and entrepreneurial culture is contagious. I work with great pleasure and conviction every day to help achieve our goals.

Markus Schröter

Head of Finances and Accounting

Stephan Huber

Head of Marketing Retail
“
I take great pleasure in ensuring that our consumers enjoy the tasty and innovative bakery specialties of the HUG, DAR-VIDA and Wernli brands.

Stephan Huber

Head of Marketing Retail

Thomas Gisler

Head of Supply Chain
“
Human relations and cooperation, entrepreneurial decisions and a caring execution, this is my motivation day by day. You can take it literally.

Thomas Gisler

Head of Supply Chain

Thomas Sprenger

Head of Food Service
“
Preserving traditions while daring to innovate, this is what I consider to be as much at the core of HUG as the corporate culture shared by all employees.

Thomas Sprenger

Head of Food Service

Andreas Hug

Chairman of the Administrative Board
“
I represent the 4th generation, and being able to carry on the work of my predecessors is what fascinates me.

Andreas Hug

Chairman of the Administrative Board

Anna Hug

Co-Director Markets
“
My mission is to make customers happy, to ensure our production preserves our naturel resources and to keep up our HUG culture.

Anna Hug

Co-Director Markets

Alexandra Post Quillet

Member of the Administrative Board
“
A Chocoly and a glass of milk, a DAR-VIDA and an apple for a healthy break, a HUG Bâton aux noisettes with an espresso at 2 p.m. Contributing to the success of these brands, which have been bringing a touch of sweetness to our daily lives for so many years, is a real pleasure.

Alexandra Post Quillet

Member of the Administrative Board

Martin Scherrer

Member of the Administrative Board
“
Right from day one, the entire HUG team has been human, entrepreneurial and caring towards me. Besides, I simply cannot resist a Petit Coeur.

Martin Scherrer

Member of the Administrative Board

Ueli Moser

Member of the Administrative Board
“
Three strong brands, a committed and motivated team, a family of entrepreneurs with an exemplary character: it is such a pleasure to be actively involved in this adventure!

Ueli Moser

Member of the Administrative Board

Werner Hug

“
I grew up with HUG, I am simply part of the Family.

Werner Hug

Andreas Hug

Chairman of the Administrative Board
“
I represent the 4th generation, and being able to carry on the work of my predecessors is what fascinates me.

Andreas Hug

Chairman of the Administrative Board

Anna Hug

Co-Director Markets
“
My mission is to make customers happy, to ensure our production preserves our naturel resources and to keep up our HUG culture.

Anna Hug

Co-Director Markets

Fabian Hug

Head of Development and Quality Management
“
I look forward to contributing to the human, entrepreneurial and caring design of the HUG Family for the 5th generation.

Fabian Hug

Head of Development and Quality Management

Find out more about the HUG Family

About us

Learn more

Sustainability

Learn more

History

Learn more
TRADITION
SEIT 1877

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