We are family We are family

These are the people now having an impact on HUG’s success story

We are HUG

Production scheduling
Matthias Production scheduling
Sales team
Pascal Sales team
Sales and Retail Switzerland
Helen Sales and Retail Switzerland
Sales team
Pascal Sales team
Crackers and Tartelettes in the bakery
Valbon Crackers and Tartelettes in the bakery
Biscuits and waffles in the bakery
Masud Biscuits and waffles in the bakery
Quality management
Ursula Quality management
Sales team
Pascal Sales team
Expedition
Herbert Expedition
Packaging
Porntip Packaging
Technical services
Henri Technical services
Technical services
Peter Technical services
Bakery in Willisau
Zaklina Bakery in Willisau
Bakery
Nina Bakery
IT
Remo IT
Sales team
Helmut Sales team
Crackers and Tartelettes in the bakery
Sonja Crackers and Tartelettes in the bakery
Production management
Brigitte Production management
Crackers and Tartelettes in the bakery
Cidalia Crackers and Tartelettes in the bakery
Logistics of production
Josef Logistics of production
Packaging
Nedime Packaging
Crackers and Tartelettes in the bakery
Scipe Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Christof Crackers and Tartelettes in the bakery
Bakery in Willisau
Dasurim Bakery in Willisau
Biscuits and waffles in the bakery
Ljiljana Biscuits and waffles in the bakery
Technical services
Roger Technical services
Sales team
Helmut Sales team
Packaging
Srdjan Packaging
Biscuits and waffles in the bakery
Masud Biscuits and waffles in the bakery
Front desk
Antonia Front desk
Bakery in Willisau
Cornelia Bakery in Willisau
AVOR
Peter AVOR
Sales and Retail Switzerland
Rita Sales and Retail Switzerland
Technical services
Hans-Rudolf Technical services
Logistics of production
Edon Logistics of production
Biscuits and waffles in the bakery
Elmas Biscuits and waffles in the bakery
Crackers and Tartelettes in the bakery
Simon Crackers and Tartelettes in the bakery
Technical services
Adrian Technical services
Sales and Retail Switzerland
Patricia Sales and Retail Switzerland
Sales and Retail Switzerland
Jasmin Sales and Retail Switzerland
Crackers and Tartelettes in the bakery
Sanela Crackers and Tartelettes in the bakery
Biscuits and waffles in the bakery
Giulio Biscuits and waffles in the bakery
Crackers and Tartelettes in the bakery
Priska Crackers and Tartelettes in the bakery
Packaging
Ayser Arif Packaging
Biscuits and waffles in the bakery
Jeayakanthan Biscuits and waffles in the bakery
Crackers and Tartelettes in the bakery
Ivan Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Sonja Crackers and Tartelettes in the bakery
Front desk
Antonia Front desk
Biscuits and waffles in the bakery
Fatmire Biscuits and waffles in the bakery
Production management
Christian Production management
Trainee
Estela Trainee
AVOR
Verena AVOR
Crackers and Tartelettes in the bakery
Esma Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Raim Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Federica Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Branisa Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Thomas Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Shanthi Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Fatima Ezzahra Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Patrizia Crackers and Tartelettes in the bakery
Packaging
Aparecida Packaging
Crackers and Tartelettes in the bakery
Fernanda Crackers and Tartelettes in the bakery
Packaging
Carlos Packaging
Logistics of production
Edon Logistics of production
Front desk
Käthy Front desk
Biscuits and waffles in the bakery
Liridona Biscuits and waffles in the bakery
Biscuits and waffles in the bakery
Irma Biscuits and waffles in the bakery
Logistics of production
Edon Logistics of production
Crackers and Tartelettes in the bakery
Simon Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Bukurije Crackers and Tartelettes in the bakery
Biscuits and waffles in the bakery
Patrick Biscuits and waffles in the bakery
AVOR
Robert AVOR
Accounting
Veronika Accounting
Packaging
Hanife Packaging
Technical projects / Real estate
Erika Technical projects / Real estate
IT
Daniela IT
Biscuits and waffles in the bakery
Karin Biscuits and waffles in the bakery
Biscuits and waffles in the bakery
Ljiljana Biscuits and waffles in the bakery
Expedition
Rudolf Expedition
Bakery in Willisau
Dasurim Bakery in Willisau
Biscuits and waffles in the bakery
Liridona Biscuits and waffles in the bakery
Quality management
Daniel Quality management
IT
Remo IT
Logistics of production
Armin Logistics of production
Front desk
Antonia Front desk
IT
Daniela IT
Crackers and Tartelettes in the bakery
Alexandre Crackers and Tartelettes in the bakery
Technical services
Daniel Technical services
Crackers and Tartelettes in the bakery
Thomas Crackers and Tartelettes in the bakery
Sales team
Christian Sales team

Management team

  • Management
  • Board of Directors
  • HUG Family
Anna Hug

Anna Hug

Co-Director Markets
“
My mission is to make customers happy, to ensure our production preserves our naturel resources and to keep up our HUG culture.

Anna Hug

Co-Director Markets

Marianne Wüthrich

Marianne Wüthrich

Co-Director Operations
“
It is with great pleasure that I have been committed to a successful family HUG for years.

Marianne Wüthrich

Co-Director Operations

Fabian Hug

Fabian Hug

Head of Development and Quality Management
“
I look forward to contributing to the human, entrepreneurial and caring design of the HUG Family for the 5th generation.

Fabian Hug

Head of Development and Quality Management

Markus Schröter

Markus Schröter

Head of Finances and Accounting
“
HUG's caring and entrepreneurial culture is contagious. I work with great pleasure and conviction every day to help achieve our goals.

Markus Schröter

Head of Finances and Accounting

Stephan Huber

Stephan Huber

Head of Retail
“
I take great pleasure in ensuring that our consumers enjoy the tasty and innovative bakery specialties of the HUG, DAR-VIDA and Wernli brands.

Stephan Huber

Head of Retail

Philipp Schmidlin

Philipp Schmidlin

Head of Food Service
“
I would like to contribute to the enthusiasm and inspiration experienced by customers in the catering sector around the world, through baked goods of excellent quality and flexible solutions adapted to all times of the day.

Philipp Schmidlin

Head of Food Service

+41 41 499 76 10
Ivo Signer

Ivo Signer

Head of Production
“
I am enthusiastic about our products, our state-of-the-art bakery technology and our human, entrepreneurial and caring culture. This is what motivates me.

Ivo Signer

Head of Production

Thomas Gisler

Thomas Gisler

Head of Supply Chain
“
Human relations and cooperation, entrepreneurial decisions and a caring execution, this is my motivation day by day. You can take it literally.

Thomas Gisler

Head of Supply Chain

Andreas Hug

Andreas Hug

Chairman of the Administrative Board
“
I represent the 4th generation, and being able to carry on the work of my predecessors is what fascinates me.

Andreas Hug

Chairman of the Administrative Board

Anna Hug

Anna Hug

Co-Director Markets
“
My mission is to make customers happy, to ensure our production preserves our naturel resources and to keep up our HUG culture.

Anna Hug

Co-Director Markets

Alexandra Post Quillet

Alexandra Post Quillet

Member of the Administrative Board
“
A Chocoly and a glass of milk, a DAR-VIDA and an apple for a healthy break, a HUG Bâton aux noisettes with an espresso at 2 p.m. Contributing to the success of these brands, which have been bringing a touch of sweetness to our daily lives for so many years, is a real pleasure.

Alexandra Post Quillet

Member of the Administrative Board

Martin Scherrer

Martin Scherrer

Member of the Administrative Board
“
Right from day one, the entire HUG team has been human, entrepreneurial and caring towards me. Besides, I simply cannot resist a Petit Coeur.

Martin Scherrer

Member of the Administrative Board

Ueli Moser

Ueli Moser

Member of the Administrative Board
“
Three strong brands, a committed and motivated team, a family of entrepreneurs with an exemplary character: it is such a pleasure to be actively involved in this adventure!

Ueli Moser

Member of the Administrative Board

Werner Hug

Werner Hug

“
I grew up with HUG, I am simply part of the Family.

Werner Hug

Andreas Hug

Andreas Hug

Chairman of the Administrative Board
“
I represent the 4th generation, and being able to carry on the work of my predecessors is what fascinates me.

Andreas Hug

Chairman of the Administrative Board

Anna Hug

Anna Hug

Co-Director Markets
“
My mission is to make customers happy, to ensure our production preserves our naturel resources and to keep up our HUG culture.

Anna Hug

Co-Director Markets

Fabian Hug

Fabian Hug

Head of Development and Quality Management
“
I look forward to contributing to the human, entrepreneurial and caring design of the HUG Family for the 5th generation.

Fabian Hug

Head of Development and Quality Management

Find out more about the HUG Family

About us

About us

Learn more
Sustainability

Sustainability

Learn more
History

History

Learn more
TRADITION
SINCE 1877

HUG Family

Über uns Sustainability The people History Working for HUG

Contact

Advice & sales Media General requests

Shopping

Chnusper shop Ringli shop Chnusper-Laden Online Wernli-Shop Corporate customers

Part of the family

HUG
HUG Food Service
Wernli
DAR-VIDA
Imprint Data Protection Declaration Cookie settings