We are family We are family

These are the people now having an impact on HUG’s success story

We are HUG

Packaging
Elmije Packaging
Production management
Luis Miguel Production management
Crackers and Tartelettes in the bakery
Reto Crackers and Tartelettes in the bakery
Packaging
Ayser Arif Packaging
Accounting
Petra Accounting
Crackers and Tartelettes in the bakery
Isabel Crackers and Tartelettes in the bakery
Biscuits and waffles in the bakery
Karolina Biscuits and waffles in the bakery
Sales and Retail Export
Petra Sales and Retail Export
Crackers and Tartelettes in the bakery
Ivan Crackers and Tartelettes in the bakery
Expedition
Corinne Expedition
Biscuits and waffles in the bakery
Umakanthan Biscuits and waffles in the bakery
Sales and Retail Switzerland
Evi Sales and Retail Switzerland
IT
Michael IT
Consumer Marketing
Eliane Consumer Marketing
Crackers and Tartelettes in the bakery
Burime Crackers and Tartelettes in the bakery
AVOR
Peter AVOR
Production management
Roland Production management
Expedition
Herbert Expedition
Biscuits and waffles in the bakery
Fatmire Biscuits and waffles in the bakery
Packaging
Lushe Packaging
Food service
Janine Food service
Packaging
Carlos Packaging
Crackers and Tartelettes in the bakery
Hazbije Crackers and Tartelettes in the bakery
Packaging
Hajrije Packaging
Packaging
Sükriye Packaging
Crackers and Tartelettes in the bakery
Raim Crackers and Tartelettes in the bakery
Expedition
Martina Expedition
Packaging
Ajshe Packaging
Biscuits and waffles in the bakery
Karin Biscuits and waffles in the bakery
Accounting
Veronika Accounting
Sales team
Christophe Sales team
Technical services
Walter-Armin Technical services
Crackers and Tartelettes in the bakery
Nehat Crackers and Tartelettes in the bakery
Consumer Marketing
Maya Consumer Marketing
IT
Stefan IT
Crackers and Tartelettes in the bakery
Raim Crackers and Tartelettes in the bakery
Technical services
Adrian Technical services
Packaging
Nedime Packaging
Packaging
Ajshe Packaging
Crackers and Tartelettes in the bakery
Shanthi Crackers and Tartelettes in the bakery
Expedition
Rudolf Expedition
Crackers and Tartelettes in the bakery
Valbon Crackers and Tartelettes in the bakery
Production scheduling
Matthias Production scheduling
Food service
Chantal Food service
Technical projects / Real estate
Arbri Technical projects / Real estate
Consumer Marketing
Eliane Consumer Marketing
Packaging
Kimete Packaging
Human Resources
Teuta Human Resources
Front desk
Antonia Front desk
Sales team
Christophe Sales team
Crackers and Tartelettes in the bakery
Behija Crackers and Tartelettes in the bakery
Packaging
Kimete Packaging
Consumer Marketing
Fabienne Consumer Marketing
Food service
Chantal Food service
Sales and Retail Switzerland
Patricia Sales and Retail Switzerland
Expedition
René Expedition
Production management
Christian Production management
Consumer Marketing
Eliane Consumer Marketing
Sales and Retail Switzerland
Esther Sales and Retail Switzerland
Sales team
Roland Sales team
Sales team
Fabienne Sales team
Logistics of production
Edon Logistics of production
Sales team
Pascal Sales team
Bakery in Willisau
Eugen Bakery in Willisau
Bakery
Nina Bakery
Crackers and Tartelettes in the bakery
René Crackers and Tartelettes in the bakery
Expedition
Martina Expedition
Expedition
Robert Expedition
AVOR
Peter AVOR
Biscuits and waffles in the bakery
Shokry Biscuits and waffles in the bakery
Crackers and Tartelettes in the bakery
René Crackers and Tartelettes in the bakery
Crackers and Tartelettes in the bakery
Brigitte Crackers and Tartelettes in the bakery
Front desk
Antonia Front desk
Crackers and Tartelettes in the bakery
Fatima Ezzahra Crackers and Tartelettes in the bakery
Human Resources
Vera Human Resources
Technical services
Henri Technical services
Front desk
Carmen Front desk
Expedition
Hans Expedition
Biscuits and waffles in the bakery
Liridona Biscuits and waffles in the bakery
Technical services
Adrian Technical services
Logistics of production
Edon Logistics of production
Biscuits and waffles in the bakery
Lara Biscuits and waffles in the bakery
Packaging
Ajshe Packaging
Sales and Retail Switzerland
Agatha Sales and Retail Switzerland
Biscuits and waffles in the bakery
Petra Biscuits and waffles in the bakery
IT
Stefan IT
Biscuits and waffles in the bakery
Jeayakanthan Biscuits and waffles in the bakery
Packaging
Hajrije Packaging
Technical services
Anton Technical services
Sales and Retail Switzerland
Evi Sales and Retail Switzerland

Management team

  • Management
  • Board of Directors
  • HUG Family
Anna Hug

Anna Hug

Co-Director Markets
“
My mission is to make customers happy, to ensure our production preserves our naturel resources and to keep up our HUG culture.

Anna Hug

Co-Director Markets

Marianne Wüthrich

Marianne Wüthrich

Co-Director Operations
“
It is with great pleasure that I have been committed to a successful family HUG for years.

Marianne Wüthrich

Co-Director Operations

Fabian Hug

Fabian Hug

Head of Development and Quality Management
“
I look forward to contributing to the human, entrepreneurial and caring design of the HUG Family for the 5th generation.

Fabian Hug

Head of Development and Quality Management

Markus Schröter

Markus Schröter

Head of Finances and Accounting
“
HUG's caring and entrepreneurial culture is contagious. I work with great pleasure and conviction every day to help achieve our goals.

Markus Schröter

Head of Finances and Accounting

Stephan Huber

Stephan Huber

Head of Retail
“
I take great pleasure in ensuring that our consumers enjoy the tasty and innovative bakery specialties of the HUG, DAR-VIDA and Wernli brands.

Stephan Huber

Head of Retail

Philipp Schmidlin

Philipp Schmidlin

Head of Food Service
“
I would like to contribute to the enthusiasm and inspiration experienced by customers in the catering sector around the world, through baked goods of excellent quality and flexible solutions adapted to all times of the day.

Philipp Schmidlin

Head of Food Service

+41 41 499 76 10
Ivo Signer

Ivo Signer

Head of Production
“
I am enthusiastic about our products, our state-of-the-art bakery technology and our human, entrepreneurial and caring culture. This is what motivates me.

Ivo Signer

Head of Production

Thomas Gisler

Thomas Gisler

Head of Supply Chain
“
Human relations and cooperation, entrepreneurial decisions and a caring execution, this is my motivation day by day. You can take it literally.

Thomas Gisler

Head of Supply Chain

Andreas Hug

Andreas Hug

Chairman of the Administrative Board
“
I represent the 4th generation, and being able to carry on the work of my predecessors is what fascinates me.

Andreas Hug

Chairman of the Administrative Board

Anna Hug

Anna Hug

Co-Director Markets
“
My mission is to make customers happy, to ensure our production preserves our naturel resources and to keep up our HUG culture.

Anna Hug

Co-Director Markets

Alexandra Post Quillet

Alexandra Post Quillet

Member of the Administrative Board
“
A Chocoly and a glass of milk, a DAR-VIDA and an apple for a healthy break, a HUG Bâton aux noisettes with an espresso at 2 p.m. Contributing to the success of these brands, which have been bringing a touch of sweetness to our daily lives for so many years, is a real pleasure.

Alexandra Post Quillet

Member of the Administrative Board

Martin Scherrer

Martin Scherrer

Member of the Administrative Board
“
Right from day one, the entire HUG team has been human, entrepreneurial and caring towards me. Besides, I simply cannot resist a Petit Coeur.

Martin Scherrer

Member of the Administrative Board

Ueli Moser

Ueli Moser

Member of the Administrative Board
“
Three strong brands, a committed and motivated team, a family of entrepreneurs with an exemplary character: it is such a pleasure to be actively involved in this adventure!

Ueli Moser

Member of the Administrative Board

Kai Könecke

Kai Könecke

Member of the Administrative Board
“
The unique and strong culture fascinated me from day one and motivated me to get involved.

Kai Könecke

Member of the Administrative Board

Werner Hug

Werner Hug

“
I grew up with HUG, I am simply part of the Family.

Werner Hug

Andreas Hug

Andreas Hug

Chairman of the Administrative Board
“
I represent the 4th generation, and being able to carry on the work of my predecessors is what fascinates me.

Andreas Hug

Chairman of the Administrative Board

Anna Hug

Anna Hug

Co-Director Markets
“
My mission is to make customers happy, to ensure our production preserves our naturel resources and to keep up our HUG culture.

Anna Hug

Co-Director Markets

Fabian Hug

Fabian Hug

Head of Development and Quality Management
“
I look forward to contributing to the human, entrepreneurial and caring design of the HUG Family for the 5th generation.

Fabian Hug

Head of Development and Quality Management

Find out more about the HUG Family

About us

About us

Learn more
Sustainability

Sustainability

Learn more
History

History

Learn more
TRADITION
SINCE 1877

HUG Family

Über uns Sustainability The people History Working for HUG

Contact

Advice & sales Media General requests

Shopping

Chnusper shop Ringli shop Chnusper-Laden Online Wernli-Shop Corporate customers

Part of the family

HUG
HUG Food Service
Wernli
DAR-VIDA
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